And refocus on where I am now! The old website was centered on my client work and the business. Since I joined with Josh at Thrive Web Designs (joint owners), it’s time to reclaim aaronbday.com into one of my personal passions: sharing my knowledge and promoting the web design space.
You can read more about me on my About page but you’ll notice that I don’t even include this page in the main menu. That’s because I want the focus to be about sharing information with you and creating a valuable resource that you’ll keep coming back to. In fact, everything with this redesign is centered around content. I want this website to be easy to navigate and read but also for me, easy to manage. As a business owner and family guy, I have a lot of competing priorities so writing needs to be simple for me to keep with it.
My wife asked me January 1st what my New Year’s resolution was. Of course I gave her the infuriating response “I don’t do New Year’s resolutions” since I believe all good ideas worth doing should be started NOW. But I did start on this effort to write a weekly blog article last month so I guess this is close enough to a New Year’s resolution. So this website is logical result of that commitment.
As a personal blog on web design but with other interests thrown in there from time to time, I’ll be writing mainly from my point of view as an experienced web designer and owner. We have over 400 active clients which is pretty amazing for a small web shop of 10 folks. The only reason this is even possible is that we’re incredibly streamlined and are constantly looking for new ways to speed up production while keeping a razor focus on customer satisfaction. So I’ll be writing quite a bit on the obstacles and successes that I’ve encountered.
I’ll also write about ways to improve business and tips on investing and saving money. That all goes into running a successful business right? If you start with the desire to “build compelling websites that are effective and affordable”, part of that is building a business model that is stable and will endure. And to do that, the business needs to keep on eye on steady income but also keeping expenses low.
If there are questions that you have or topics that you’d like to see discussed, drop me a line. It’s always good to get feedback and see what you’re interested in.
Here’s my old website design. It was highly effective for my old business where my brand was myself. It’s bittersweet to say goodbye to a website, especially when it includes pictures of my two girls when they were young but change is inevitable and it’s nice to improve with time. =)
